The Orbán reelection campaign has been based on the principle that the key to effective political communication is to keep the message simple.

The Orbán campaign’s main election slogan: 

Only Fidesz!

(Csak a Fidesz!) (source in Hungarian).

Prime Minister Orbán explaining why “we need every single vote” during April 1 campaign speech:  

Big victory, big future; small victory, small future.

(Nagy győzelem nagy jövő, kis győzelem kis jövő.) (source in Hungarian).    

Prime Minister Orbán’s summary of the Fidesz election program on his personal Facebook site: 

[We will] Continue.

(Folytatjuk) (source in Hungarian).

The main Orbán reelection sign: 

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HUNGARY’S PRIME MINISTER.
ONLY FIDESZ! APRIL 6.
(photo: Orange Files)

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